Virtue Full Sulfate Free Volumizing Shampoo Thickens Hair, Safe for All Hair Types, Color Safe
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Virtue Full Sulfate Free Volumizing Shampoo Thickens Hair, Safe for All Hair Types, Color Safe
Virtue Full Sulfate-Free Volumizing Shampoo Thickens Hair, Safe for All Hair Types, Color-Safe
Cleanse, thicken, and elevate limp strands with Virtue Full Volumizing Shampoo. Powered by patented Alpha Keratin 60ku®, pink pomelo, and hydrolyzed quinoa, this sulfate-free cleanser removes excess oil and product buildup while plumping fine fibers from within. It delivers root lift, long-lasting body, and weightless movement without stripping essential moisture or dulling salon color.
Key Features:
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Formulated with bio-identical Alpha Keratin 60ku® that binds directly to damaged keratin sites to thicken and repair each strand
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Dissolves excess oil and daily buildup to provide lightweight root lift and natural, lasting body
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Enriched with vitamin-packed pink pomelo extract to energize the scalp and revitalize dull, flat strands
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Contains hydrolyzed quinoa and phospholipids to lock in moisture, fight humidity, and reduce frizz
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Creates a rich, airy lather that rinses cleanly without stripping hydration or weighing fine textures down
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Color-safe, sulfate-free, paraben-free, phthalate-free, and gluten-free formula preserves salon treatments
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Leaping Bunny certified, cruelty-free, and gentle enough for daily cleansing across all hair types
Product Type: Volumizing Shampoo / Hair Thickening Cleanser
Brand: Virtue
Product Name: Full Shampoo
Form: Liquid Shampoo
Hair Type: Fine, Limp, Flat, and Color-Treated Hair (Safe for All Hair Types)
Key Ingredients: Alpha Keratin 60ku®, Pink Pomelo Extract, Hydrolyzed Quinoa, Artichoke Leaf Extract, Phospholipids, Panthenol
Fragrance Profile: Revitalizing Citrus Floral (White Pear, Spearmint Leaf, and Fresh Lemon)
Free-From Claims: Sulfate-Free, Paraben-Free, Phthalate-Free, Synthetic Dye-Free, Gluten-Free, Cruelty-Free (Leaping Bunny Certified)
Application Area: Hair and Scalp
Recommended Use: Emulsify a quarter-sized amount between palms with water, massage into wet hair and scalp to build a rich lather, then rinse thoroughly
Target Audience: Adults seeking volume, root lift, and strand-thickening care for fine or limp hair
Special Features: Patented Alpha Keratin 60ku® Technology, Weightless Root Lift, Sebum & Buildup Removal, Color-Safe, Sulfate-Free, Cruelty-Free
Category & SEO Tags: Beauty & Personal Care / Hair Care / Shampoo & Conditioner / Shampoos | Virtue Full Volumizing Shampoo, sulfate-free thickening shampoo, Alpha Keratin 60ku hair cleanser, fine limp hair volume shampoo, color-safe root lift shampoo, gentle clarifying volumizer, pink pomelo hair strengthening wash
